Q- 8.6.22 – How can Viking Cruises claim it had consistently been voted the world’s best cruise line when, based on Cruisetruth information, it clearly isn’t?
A – If you read the wording on the awards they will usually read Reader’s Choice” or words to that effect. That means the readers of the various publications have sent in votes for their favorites in assorted categories. Publications are motivated to list as many awards as possible so the various cruise lines can use them in their advertising.
As Viking continues to grow, the sheer number of past guests will grow to provide a nice reserve of potential “Best” voters. Look for them to win many more “Reader Choice” type awards.
There is so much more we can say on this topic but, for today, let’s allow Viking to make their claim.
